Las dos empresas barranquilleras están seleccionadas en el programa para la conformación de estos modelos de negocios de Propaís, Fomín y el BID.
En el marco del programa para la conformación de microfranquicias liderado por Propaís y el Fondo Multilateral de Inversiones – Fomín, del Banco Interamericano de Desarrollo- BID; se llevó a cabo la primera selección de empresas para ser franquiciadas y replicar sus negocios, entre las cuales están Picaditas y Scatola Fresh Food SAS.
Después de un primer filtro, 19 empresas dieron a conocer sus negocios a un comité de expertos, que escogió a las 10 empresas potenciales de ser franquiciadas, teniendo en cuenta criterios como: madurez del negocio, propuesta de valor, elementos diferenciadores y experiencia con puntos propios.
Scatola Fresh Food SAS es un negocio que nació en 2013 y está encabeza de Carlos Cuello y Julián Serrano. Su propuesta es la de ofrecer pastas italianas, rápidas y de autoservicio con la innovación de su presentación en cajas.
Las otras empresas que estarán que seguirán el proceso son Bici Café, Helados de Paila de mi pueblo, El Arca de Pascual, Pinturas Ecolor SAS, Mango por metro, Café Arangos, Arepepa y Mandar y Servir S.A.S serán una nueva opción de franquicia en Colombia.
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